r/ikea
A subreddit dedicated to the Swedish furniture store started by Ingvar Kamprad in a small town called Älmhult that now spans the globe.
How to think about r/ikea
This community is dedicated to all things IKEA, including discussions about products, design ideas, and DIY projects. Members share their experiences with IKEA furniture, hacks, and tips for maximizing space and style. The distinct blend of practical advice and creative inspiration makes it a go-to place for enthusiasts of affordable and stylish home furnishings.
Confidence 4/5
Audience
Participants are typically home decor enthusiasts, DIYers, and individuals looking for budget-friendly furniture solutions. The demographic spans a wide age range, often including young adults and families. Members are generally positive and supportive, sharing a passion for innovative design and functional living spaces.
Posting culture
Content that thrives includes personal project showcases, IKEA hacks, and design inspiration. Members appreciate detailed posts with images and step-by-step guides. Posts that come off as overly promotional or lack genuine engagement often receive downvotes. The community values authenticity and creativity, with a steady posting cadence that encourages regular contributions.
Brand engagement notes
Brands should engage by sharing useful content that aligns with the community's interests, such as DIY tips or innovative uses for IKEA products. Authenticity is key; members are generally hostile to blatant promotions or advertisements. Collaborating with community members for contests or featuring user-generated content can foster goodwill. Brands should avoid direct selling and instead focus on providing value and inspiration.
Similar communities
Where this audience also spends time
Topic-adjacent communities surfaced from Reddit's own related subreddit signal.
FAQ
r/ikea — frequently asked questions
Quick facts about this subreddit's size, history, focus, and related communities.
How many subscribers does r/ikea have?
r/ikea has approximately 229,711 subscribers as of May 27, 2026.
When was r/ikea created?
r/ikea was created on January 5, 2011 (15 years ago).
What is r/ikea about?
This community is dedicated to all things IKEA, including discussions about products, design ideas, and DIY projects. Members share their experiences with IKEA furniture, hacks, and tips for maximizing space and style. The distinct blend of practical advice and creative inspiration makes it a go-to place for enthusiasts of affordable and stylish home furnishings.
What subreddits are similar to r/ikea?
Communities similar to r/ikea include r/ikeahacks, r/interiordesign, r/designmyroom, r/fixit, r/ausrenovation.
Ready to engage on r/ikea?
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