r/eatingdisordersover30

Audience

Participants are primarily adults over the age of 30, often seeking connection and support in their recovery from eating disorders. The community includes a diverse demographic, with members ranging from those newly recognizing their issues to those with long-standing struggles. The vibe is generally empathetic and supportive, with a focus on healing and personal growth.

Posting culture

Content that thrives includes personal narratives, recovery tips, and discussions about the emotional aspects of eating disorders. Members appreciate authenticity and vulnerability, while posts that appear overly promotional or dismissive of others' experiences tend to receive downvotes. The community encourages regular engagement, with members often sharing updates on their progress or challenges.

Brand engagement notes

Brands should approach this community with caution, as members are typically wary of overt promotion. Authenticity is key; brands that offer genuine support, resources, or educational content related to eating disorders may find a receptive audience. Collaborations with mental health professionals or sharing success stories can resonate well, while any attempts at direct marketing or sales pitches are likely to be met with hostility.