r/customlor

Audience

Participants are primarily fans of Legends of Runeterra, ranging from casual players to dedicated enthusiasts and game designers. They are typically male, aged 18-35, and share a passion for game mechanics and design. The vibe is supportive and collaborative, with members eager to provide constructive feedback and engage in discussions about their creations.

Posting culture

Content that thrives includes well-designed custom cards, innovative game mechanics, and detailed explanations of design choices. Posts that lack clarity or creativity often receive downvotes. Members tend to post regularly, with a cadence that reflects ongoing game updates and community events, maintaining a steady flow of new ideas and discussions.

Brand engagement notes

Brands should approach this community with caution, as overt promotion is often met with skepticism. Authentic engagement, such as participating in discussions or showcasing how their products can enhance the game experience, is more effective. Sharing insights or tools that assist in card creation can resonate well, but brands should avoid direct advertising and instead focus on building relationships with creators.