r/100thieves subreddit icon
Active

r/100thieves

Welcome to the Official Subreddit of 100 Thieves. Questions about your apparel order? Contact support@100thieves.com

Subscribers

58,049

Created

April 18, 2016

10 years ago

View on Reddit
RedPulse insight

How to think about r/100thieves

The community is dedicated to 100 Thieves, a prominent esports organization and lifestyle brand. Members engage in discussions about the team's performance across various games, apparel releases, and events. What sets this community apart is its blend of esports fandom and lifestyle content, creating a unique space for fans to connect over both competitive gaming and fashion.

Confidence 4/5

  • Audience

    Participants are primarily young adults and teenagers, often passionate about esports, gaming culture, and streetwear. The vibe is enthusiastic and supportive, with members sharing their love for the brand and its players. They care about team performance, merchandise quality, and community events, fostering a sense of belonging among fans.

  • Posting culture

    Content that thrives includes game analysis, merchandise reviews, and fan art, while off-topic posts or blatant self-promotion tend to get downvoted. Members appreciate well-thought-out discussions and original content, with a steady posting cadence that aligns with gaming events and team news, keeping the community active and engaged.

  • Brand engagement notes

    Brands looking to engage with this community should focus on authenticity and value-driven content rather than overt promotion. Sharing behind-the-scenes insights, collaborating with popular community members, or providing exclusive content can resonate well. However, brands should avoid aggressive marketing tactics, as members are generally resistant to blatant advertising and prefer organic interactions that enhance their community experience.

Top keywords

What r/100thieves talks about

Weighted by how often each term appears in posts and comments, relative to baseline frequency. The largest words are the strongest signals of community focus.

scorelinemidlanerdrawstring0-6doubters🇦🇺seasonally1…overlaidtournytiebreakersgame-breaking😤😤fan-favoriteteam…winconcolorways☑️season…1v5neekocloud9pullback¼defiedcorduroypicks:tenzhukeherbivore🙌🏽embellishedgoooooooocementswinsomegnardiffedaphrowaverlandminesstopperscombedscrimfudging100tasuna1|2|📝for;santelugergappedneutralizedrenektonaurelioninting17:00gragas21-22

Top contributors

Who shapes the conversation

The most active and most-upvoted posters and commenters in this community. Useful when planning outreach or studying a community's tastemakers.

Top posters

By post count

By votes

Top commenters

By comment count

By votes

Similar communities

Where this audience also spends time

Topic-adjacent communities surfaced from Reddit's own related subreddit signal.

FAQ

r/100thieves — frequently asked questions

Quick facts about this subreddit's size, history, focus, and related communities.

How many subscribers does r/100thieves have?

r/100thieves has approximately 58,049 subscribers as of May 27, 2026.

When was r/100thieves created?

r/100thieves was created on April 18, 2016 (10 years ago).

What is r/100thieves about?

The community is dedicated to 100 Thieves, a prominent esports organization and lifestyle brand. Members engage in discussions about the team's performance across various games, apparel releases, and events. What sets this community apart is its blend of esports fandom and lifestyle content, creating a unique space for fans to connect over both competitive gaming and fashion.

What subreddits are similar to r/100thieves?

Communities similar to r/100thieves include r/opticgaming, r/thezoomafia, r/finalmouse, r/kithnyc, r/240sx.

Who are the most active posters on r/100thieves?

The most frequent posters on r/100thieves include u/drecz, u/100TZach, u/Sarakass.

Ready to engage on r/100thieves?

Authentic engagement, not spam.

RedPulse runs Reddit campaigns the way the platform actually rewards — high-karma accounts, native conversations, and content moderators welcome.