Shawn Cosby

Co-Founder, RedPulse

Shawn has been marketing on Reddit since 2012 and has helped hundreds of brands build authentic engagement and drive measurable results. He's an expert in Reddit SEO, reputation management, and community building strategies.

Articles by Shawn Cosby (2)

Microsoft AEO GEO guide and Reddit marketing strategy

seo

Microsoft Just Admitted That 'Trust' Is the New SEO (And That Means Reddit)

Microsoft's new AEO and GEO guide reveals AI assistants prioritize trust over keywords. Here's why organic Reddit strategy is the future of search ...

January 22, 2026 5 min read

reddit marketing

Why Smart Brands Are Ditching Reddit Ads for Organic Growth

Reddit stock took a hit after RBC analysts reported SMBs are shifting to organic strategies. Here is why authentic engagement is beating paid ads.

January 16, 2026 5 min read